PR Daily

Why PR pros should be measuring more than numbers. Historically, PR success has been determined by metrics such as media coverage, impressions and engagement […]

Heidi Vega shares how empathy and a “fail forward” mindset help her guide teams through their hardest days. Heidi Vega, director of communications at the […]

Plus: Olipop’s PR kits for customers sold out in two minutes; Law360 journos must now use an AI tool for bias detection. It’s been a while since I stepped […]

We asked Arielle Patrick, CCO of Ariel Investments, a few questions in preparation for the upcoming Leadership Summit & Retreat on Sept. 17-19 in […]

How to create stories that resonate with your audience. Storytelling draws people to your message. A story needs to be compelling enough to connect with your […]

Including X, Meta, TikTok and more. Happy July, PR pros and comms teams! Before you head out for the holiday, check out some updates to your favorite social […]

AIO is a wakeup call for PR pros. The rise of AI overviews (AIO) is rapidly changing online visibility, demanding that PR and communications professionals […]